Have styles that need emphasis on texture and support. Desire a flexible hold and shine. Want long-lasting wet looks. What is it? A multi-purpose, non-alcohol gel with a strong hold, but a soft natural touch. What does it do? Builds maximum body and support while leaving the hair touchable with flexible hold. Can be used for blow-dry or naturally sculpted styles. How is it used? Apply a small amount to damp, towel-dried hair and style as usual. Air dry to achieve a wet look. Results Maintains long-lasting wet and dry-look styles. Will not flake or build up. Provides added strength and flexibility for hard-to-hold hair. Key ingredients Keratin Bond System 150 M.W. : Strengthens hair and replenishes its inner structure. Dimethicone : Shines, controls frizz, and increases natural moisture retention. Extracts of Comfrey Root, Rosemary and Clove : Natural herbs that impart shine, and soothe and stimulate the scalp. Panthenol : Body builder and natural moisturizer.